Here are the options for 11/17-11/24:
As mentioned in class, the Implicit Association Test (which can be accessed through this link) is a tool to identify biases which may be outside your conscious awareness. The results of this test cannot determine whether or not you are racist, sexist, homophobic, etc., but they are useful to help you understand yourself and how you interact with others. For this post, you must take two separate IAT tests from the link above. You do not need to share your results if you don’t want to, but you need to talk about the experience of taking the test and getting the results, comment on whether or not the results were surprising, and discuss how this test can be useful for college students or your future career.
Now that we have learned about the power of persuasion, it’s time to examine these effects in our own lives. In advertising, both the central route and the peripheral route are used to persuade an individual. Many commercials use these routes to persuade an individual to buy their product or to buy into their idea. Select a product (e.g., cars, cereal, video games) and find a commercial that displays the central route and another that displays the peripheral route of persuasion. Discuss how each route is used, argue which route of persuasion you believe worked best, point out any other persuasion techniques that you noticed, and explain how the commercials could have better displayed the route of persuasion it used. Please put the link to the commercials in your discussion.
Here are the blog prompts for Week 9 (10/20-27):
Many people consider intelligence to be largely determined by genetics, but there is substantial evidence that the environment and social processes play a large role as well. Since schools are a place where children try to determine how smart they really are, it is important for educators to understand the impacts of their subtle or not-so-subtle interactions with students. Watch these three videos: Jane Elliott’s classic blue eyes/brown eyes experiment, Claude Steele explaining stereotype threat, and Rosenthal & Jacobson’s discovery of the Pygmalion effect. In your blog post, react to what you saw in the videos, reflect on your own interactions with educators throughout your school career, and discuss what, if any, changes to the school system based on the concepts in these videos could improve students’ performance in the classroom.
In 1998, the Governor of Georgia, Zell Miller, proposed spending $105,000 of the state’s budget to distribute a cassette or CD of classical music to the parents of each new child born in Georgia (see the NY Times article). Governor Miller was a staunch believer in the Mozart effect, a theory that listening to Mozart can increase intelligence. The Mozart effect is highly controversial and has spurred numerous research studies, but was based on one study published in 1993. Read the original journal article by Rauscher, Shaw, & Ky and discuss whether or not the original evidence supports Governor Miller’s decision.